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Career Column:

Questions Every Recruiter (and Employee) Should Ask

Wait. These are not the typical questions asked of job candidates. These questions are asked of one's employer. A basic understanding of company partnerships, branding, industry standards, and individual impact will help every recruiter—and every employee in any position—to fulfill daily duties more effectively while simultaneously building the team and strengthening the future of the entire organization.

This article shines a light on questions leading to insider information and the kind of understanding that directs recruiters and helps them to stay abreast of their company brand, goals, and expectations. A good place to start understanding is by taking stock of the current understanding of one's employer, then identifying where gaps exist. Having the right knowledge, through asking the right questions, helps to ensure that employees of all types demonstrate excellence in carrying out a very important company job—one's own job—inside and outside of recruiting and staffing.

For clarity, sample details are given for answering the questions presented below as they relate to Dunson & Associates, a people resources company that serves and stays abreast of standards in the staffing industry. However, such questions can certainly be asked by any employee who needs basic knowledge of branding and the potential for higher individual and team impact.

Before moving on to the answers, see how well you can answer these questions regarding your company:

  • How well do I understand and communicate my company's brand?
  • How/Where does the company specialize within the industry?
  • How do I create an impact today that leads to company success tomorrow and the next day?

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